To adapt to the ever-changing environment at home and abroad, we, at the Canton Fair, have introduced new ideas and adopted a market-oriented approach in business promotion. We aim at making a better use of information technology and creating our own brand in promotion. In 2014, we launched a global internet promotion campaign, with the support from our overseas partners hosting real time video promotion. This has largely increased the efficiency of marketing.

Together with overseas cooperative partners, we continue to focus our attention on “Belt and Road” countries to further explore overseas markets for the 124th Canton Fair. For more information about our video promotion events, please contact: vip_service@cantonfair.org.cn.

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